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RBMA joins forces with Canada’s creative all-stars
From recent Polaris Prize winner Kaytranada to Peaches, Red Bull Music Academy and Jeff Hamada's latest animated series explores the roots of Canadian musicians.

The Red Bull Music Academy self-identifies as “a global music institution committed to fostering creativity in music” and “a platform for the essential ideas, sounds and people that have driven – and continue to drive – our culture forward.”

This week on their online channel (the aptly named RBMA Daily) they released the first pair of six animated shorts in a series called “The Junction” that they produced with — well, it seems like just about everyone. Enlisting the help of booooooom.com founder Jeff Hamada in the role of Creative Director, these shorts connect viewers with the little-known personal stories of some of the biggest names in the Canadian music industry, like Kaytranada, River Tiber, Peaches, A-Trak, BadBadNotGood, and more.

It also doesn’t hurt to have a rad team of animators working with you: Patrick Doyon, Malcolm Sutherland, Dylan Glynn, Brandon Blommaert, Hamish Lambert and Kyle Mowat.

Check out episodes 1 & 2 of this creative project on their YouTube channel, and stay tuned for more to come.